Today, it is not enough to just have a
website. Gone are the days when just having a website would guarantee
you visitors and inquiries to your office about your products. Today,
there are roughly 30 million pages being indeed by Google every day.
So you need to compete with a million other websites for eyeballs and
critical user attention. And where are the users doing all of their
browsing and chatting now?
It’s invariably on the mobile. The
mobile is not just a means of communicating with someone any more. It
is your window to the world. In this scenario how do you ensure that
the website that you’ve built for your business, is tailored for
the mobile?
The primers
1. Firstly, you need to stick with the
basic HTML tags, images and tables. This will go a long way in
ensuring that your testing is hassle free and smooth.
2. Keeping your layout small can help a
lot when you design for mobile websites. This not only gives you a
better view of your design on mobile, but also avoids clutter.
3. Focus on graphics because you’re
most likely to go wrong there. Now for graphics:
Graphics
Graphics on desktops are not the same
as graphics on mobile devices. Mobile browsers invariably have lower
resolutions than a personal computer. Devices generally resize the
images that fit the screen, making your images look rather ugly.
Content
This is the most important part of your
website. Your website is only as good as the content it carries in
it. The content should neither be bulky nor incoherent. It has to be
crisp, clear and polite. Give precedence to clarity and try to cut
down on length wherever possible.
What we’ve seen are just some of the
many points which go to making your website perfectly adaptable for
the mobile web. For more, watch this space.